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Market Perspective


The Foolproof Way to Request Customer Referrals
Your existing customer base is your most valuable resource for finding new business. Compared to any other lead type, referrals are the...
Jun 21, 20223 min read
152 views


Why Community Involvement Is Good for Business
The weather is warm, the days are long, and the sun is shining. This is the perfect time to venture out beyond your office, have some fun, a
May 19, 20223 min read
137 views


How Supporting Minority Homeownership Benefits Everyone
The time is now. A recent study found that between now and the year 2040, the number of new homeowners is expected to increase by 6.9...
Apr 22, 20223 min read
298 views


Need a productivity boost? These strategies can help
When caffeine and a can-do attitude just won’t cut it. If you were to take an online quiz revealing which Disney character you are this...
Apr 1, 20222 min read
50 views


Don’t Let Overworking Hurt Your Bottom Line
The Business Case for Taking Time Off Are you feeling overworked these days? You’re not alone. Shortly after the pandemic began, the U.S....
Mar 23, 20224 min read
138 views


Manage Your Time and Crush Your Goals With These 6 Productivity Tips
PICTURE THIS: Your sales pipeline is full of hot prospects, referrals are pouring in, and you’re on target to meet or exceed your goals...
Mar 23, 20223 min read
559 views


How Thinking Like an Athlete Can Help You Improve Work Performance
Overloaded schedules, competing priorities, and a never-ending list of tasks and deadlines: If you asked most professionals today, they’d...
Mar 23, 20222 min read
255 views


The Hallmarks of a Great Instagram Post
What distinguishes a great Instagram post from a bad one? At a basic level, every effective IG post delights the eyes, creates intrigue,...
Jan 21, 20222 min read
229 views


7 Tips for Making Your Instagram Posts Stand Out
The golden rule of Instagram is: You must use quality photos and videos. People flock to Instagram for its aesthetic appeal and use of...
Jan 21, 20222 min read
144 views


How to Create a Stellar Instagram Business Profile
As with any professional social media account, you should maintain a separate Instagram account reserved specifically for business use....
Jan 21, 20222 min read
196 views


Stories and Reels and Videos, Oh My!
Leveraging video is a highly effective way to engage your audience. When it comes to sharing video content on Instagram, you have four...
Jan 21, 20222 min read
132 views


Everything You Need to Get Started on Instagram
Having a social media presence is essential to capturing the attention of today’s consumers. While we could list all the legitimate...
Jan 21, 20222 min read
51 views


Why You Need a Mobile-Friendly Website
Did you know over half of all web traffic comes from mobile devices?[1] With the majority of consumers turning to their phones, instead...
Dec 21, 20214 min read
126 views


How to Get Your Business Found on Voice Search
“Alexa, find the best remodeling contractor near me.” “Hey Siri, show me homes for sale in Denver.” “Ok Google, what are today’s...
Dec 21, 20213 min read
156 views


Why Customers Can’t Find You Online, and How to Fix It
A Beginner’s Guide to Local SEO We’ve all been there: You’re on a trip to an unfamiliar town and haven’t the slightest clue where to eat....
Dec 21, 20214 min read
588 views


Why Customers Can’t Find You Online, and How to Fix It
Drive sales with local SEO. The spring housing market is expected to be a hot one. As homebuying demand intensifies, more people are...
Dec 20, 20211 min read
19 views


6 Essential Questions to Identify Your Customers’ Needs
It’s Get to Know Your Customers Day! Before you can make any kind of sale, you first must understand the customer’s wants and needs. What m
Nov 19, 20213 min read
96 views


5 Ways to Invest in Your Professional Development
What’s an investment that always provides a return? Your professional development.
Oct 27, 20211 min read
73 views


3 steps to help your business grow in 2022
Business planning for the new year. The end of the year is approaching fast. Before you get swept up in the excitement of the holiday season
Sep 28, 20211 min read
42 views


5 Steps to Increase Your Referral Business Right Now
Your existing customer base is your most valuable resource for finding new business. Compared to any other lead type, referrals are the most
Sep 1, 20213 min read
186 views
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