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Spark - Business Tips

Mar 23
4 min

How to Conduct a Total Online Presence Audit

This guide will walk you through what to review in order of priority. To make it more manageable, break up each section into mini audits...

27 views

Mar 23
2 min

How to Polish Up Your Online Presence

If you typed your name into Google right now, do you know what would show up? If a new customer or prospective business partner did the...

20 views

Feb 25
3 min

5 Productivity Hacks for When You’re Slammed at Work

PICTURE THIS: Your sales pipeline is full of hot prospects, referrals are pouring in, and you’re on target to meet or exceed your goals...

34 views

Jan 27
3 min

Multigenerational households are on the rise

Over the past century, the typical American home has been a picture of independence and self-reliance. An emphasis on the nuclear family...

68 views

Dec 15, 2020
4 min

How to Make Customers Fall in Love with Your Brand

In a world where people have endless choices, you might be surprised to find that 90% of consumers report being loyal to brands.[1]...

51 views

Nov 23, 2020
3 min

How to Discover Your Competitive Advantage

Did you know that no two tigers have the exact same stripes? While they may appear similar to the naked eye, a tiger’s stripes are just...

57 views

Nov 10, 2020
3 min

Stop Wasting Your Time on Unqualified Leads

Your time is money, and to properly manage the former and increase the latter, it’s essential to focus on the customers that are most...

30 views

Oct 29, 2020
4 min

Give Yourself a Break: Why Taking Time Off Is Good for Business

Are you feeling overworked these days? You’re not alone. A recent survey found that, since the pandemic, the U.S. has increased its...

47 views

Oct 8, 2020
4 min

What makes a website mobile-friendly?

Did you know over half of all web traffic comes from mobile devices?[1] With the majority of consumers turning to their phones, instead...

36 views

Sep 2, 2020
4 min

Coronavirus and Consumer Expectations Survey

Methodology To better understand shifting consumer expectations about home buying and selling as a result of the coronavirus pandemic,...

62 views

Sep 2, 2020
1 min

Has the Pandemic Changed the Consumer Mindset?

The coronavirus has changed a lot for us this year, but has it changed what our customers want? Do people feel differently about...

20 views

Aug 3, 2020
3 min

Is Your Business Getting Found on Voice Search?

Voice search isn’t a thing of the future. It’s here now. Every day, people are using voice commands to shop, communicate, and find...

20 views

Jun 26, 2020
3 min

How to Connect With Clients In the Era of Social Distancing

The pandemic has forced all of us to accelerate our adoption of digital solutions, whether we were ready or not. Social distancing...

52 views

Jun 3, 2020
4 min

How to Jumpstart Your Business After the Covid-19 Shutdown

As the economy begins to reopen and we grapple with the idea of a “new normal,” it’s critical that you have a plan in place to get...

22 views

May 13, 2020
4 min

The Power of an Email: How Email Marketing Can Grow Your Business

Could you imagine what life would be like without email? It's become an essential place of how we conduct business and even manage our...

63 views

Mar 24, 2020
4 min

How to Use Video to Connect With Customers

With the world on lockdown, we're all feeling isolated these days. The lack of face-to-face interaction hasn't just put a damper on our...

138 views

Mar 12, 2020
5 min

What Is Local SEO? And How to Improve Yours

We've all been there: You're on a trip to an unfamiliar town and haven't the slightest clue where to eat. So, you open your smartphone...

133 views

Feb 5, 2020
3 min

Putting Your Heart Into What You Do

Today's consumers value transparency and authenticity above all else, and if you don't believe in what you're selling, how can you expect...

34 views

Jan 15, 2020
5 min

3 Things Today's Consumers Value the Most

Consumer expectations have evolved drastically over the last decade. Technology and digitization, along with shifts in the demographic,...

38 views

Dec 11, 2019
4 min

5 Ideas to Show Your Customers You Appreciate Them

The holiday season reminds us about the importance of giving and showing gratitude to others. But it's not just family and friends who...

12 views

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