Elevate Your Brand Experience with Video
In the classic movie “Singin’ In the Rain,” the arrival of talking pictures threatens a silent film studio’s survival until (in true...
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Market Perspective
- Jan 20
- 5 min
6 Types of Video Content Your Brand Needs
If you’re new to video marketing, knowing where to begin can be half the battle. Don’t worry. You don’t have to outdo Hollywood and...
21 views
- Dec 18, 2022
- 3 min
Master These Loan Terms and Guide Your Clients Like a Pro!
Definitions to walk your customers through the loan landscape. Home searches center on locations and amenities, but for most people,...
27 views
- Nov 14, 2022
- 3 min
How to Build and Optimize Your Customer Database
Take your database from feeble to flourishing. If your client base is the lifeblood of your business, then your customer database is the...
17 views
- Oct 24, 2022
- 4 min
Why Client Retention is Vital to Your Success
The 2022 housing market has had its share of ups and downs … but mostly downs. Home sales have plummeted, interest rates are sky-high,...
45 views
- Sep 28, 2022
- 3 min
5 easy ways to connect with clients this holiday season
It’s the most wonderful time of the year … to be on social media! The holidays are about connecting with those around us, making it the...
22 views
- Aug 23, 2022
- 3 min
5 Unsuspecting Pitfalls That Could Be Sabotaging Your Business
When it comes to building a business, we all approach it with the best of intentions. We put our energy toward things that we think will rea
78 views
- Jul 15, 2022
- 3 min
5 Helpful Tips for Handling Difficult Conversations With Customers
Communication tactics for turning problems into solutions. No matter how hard we try to avoid them, difficult conversations are an...
69 views
- Jun 21, 2022
- 1 min
3 Simple Ways to Add More Leads to Your Pipeline
How to generate high-quality leads. While you’re working on closing your current deal, your future deals should be taking shape in the...
36 views
- Jun 21, 2022
- 4 min
How to Host a First-Time Buyer Seminar
For first-time buyers, the homebuying process is fraught with anxiety and uncertainty. Today’s homebuyers are looking for education and...
166 views
- Jun 21, 2022
- 3 min
Top Tips for Getting More Followers on Social Media
If you want to stay relevant, get noticed, and grow your business, you need a social media strategy. But even the most robust social...
187 views
- Jun 21, 2022
- 3 min
The Foolproof Way to Request Customer Referrals
Your existing customer base is your most valuable resource for finding new business. Compared to any other lead type, referrals are the...
120 views
- May 19, 2022
- 3 min
Why Community Involvement Is Good for Business
The weather is warm, the days are long, and the sun is shining. This is the perfect time to venture out beyond your office, have some...
46 views
- Apr 22, 2022
- 1 min
How Supporting Minority Homeownership Benefits Everyone
The time is now. Sources: [1] Urban Institute, The Future of Headship and Homeownership, January 2021. [2] U.S. Census Bureau, Quarterly...
66 views
- Apr 1, 2022
- 2 min
Need a productivity boost? These strategies can help
When caffeine and a can-do attitude just won’t cut it. If you were to take an online quiz revealing which Disney character you are this...
40 views
- Mar 23, 2022
- 4 min
Don’t Let Overworking Hurt Your Bottom Line
The Business Case for Taking Time Off Are you feeling overworked these days? You’re not alone. Shortly after the pandemic began, the U.S....
132 views
- Mar 23, 2022
- 3 min
Manage Your Time and Crush Your Goals With These 6 Productivity Tips
PICTURE THIS: Your sales pipeline is full of hot prospects, referrals are pouring in, and you’re on target to meet or exceed your goals...
310 views
- Mar 23, 2022
- 2 min
How Thinking Like an Athlete Can Help You Improve Work Performance
Overloaded schedules, competing priorities, and a never-ending list of tasks and deadlines: If you asked most professionals today, they’d...
249 views
- Jan 21, 2022
- 2 min
The Hallmarks of a Great Instagram Post
What distinguishes a great Instagram post from a bad one? At a basic level, every effective IG post delights the eyes, creates intrigue,...
192 views
- Jan 21, 2022
- 2 min
7 Tips for Making Your Instagram Posts Stand Out
The golden rule of Instagram is: You must use quality photos and videos. People flock to Instagram for its aesthetic appeal and use of...
128 views
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